COMCAST
“A HOLIDAY REUNION”
We wanted to celebrate Comcast’s role in bringing people all over the world together though their internet, mobile, cable TV, movies and shows.
So, for the organization’s first global holiday campaign, we did the impossible and reunited two of the most iconic childhood friends in film history– E.T. and Elliott.
Nominated for 5 Emmys
#1 Trending Video Globally on YouTube
#1 Holiday Commercial 2019 in Forbes
218+ million views
Created with Steven Spielberg
FILM
“MAKING OF” FILM
We documented the project from start to finish to give E.T. fans a peek behind the curtain and show just how much detail went into the film.
POSTER
We worked with illustrator, Paul Shipper, to create a full-on movie poster, elements of which were used throughout the campaign.
CONTENT
We used design elements from the poster to create print, digital, and ooh.